Most business owners don’t realise the massive potential that their websites possess. While the average site does a good job in integrating sales and marketing departments, departments such as accounting and HR are often completely forgotten about. Having a fully optimised and integrated website will save you time and money, and can truly take your…
In an age where technology improves the lives of people all around the world, businesses can stand to similar benefit, with a little creativity and planning. Many are increasingly using it to advance the way business transactions are done, face to face. The way we make purchases at our favourite restaurants and retail stores have…
In our previous blog, we explored the various reasons why your business should consider exploring video as a social media marketing tool. In this blog, we will give you ideas about integrating it into your social media strategy and what kind of results you can expect from various platforms.
Video has long been a component in marketing, but when most people think of it they’re imagining slick, big budget commercials featuring major celebrities and brands. Times have changed, and it’s become a medium that smaller businesses can utilise just as effectively at a low cost, especially in light of the incredible opportunities the internet…